Kirk EnrightApr 26, 20232 min read10 Great Uses For Buyer Personas (According To ChatGPT)I asked ChatGPT to suggest 10 great uses for buyer personas. Here is the list: Creating targeted marketing campaigns: With buyer...
Kirk EnrightFeb 16, 20237 min readA few more examples of ChatGPT & Power PersonasA few dozen more tests later and ChatGPT is... interesting. Some good things. Some bad things. If there's an upside, I think it puts puts...
Kirk EnrightJan 19, 20233 min readHow to us ChatGPT with Power PersonasChatGPT is getting a lot of buzz these days, but can it be used with behavioral segmentation & personalization prompts?
Kirk EnrightApr 25, 20221 min readIntroducing Empathy MapsUse empathy maps? These are automatically generated as part of the normal buyer persona building process.
Kirk EnrightApr 25, 20221 min readThe Easiest Guide To Creating Buyer Personas, EverHow to create buyer personas? Learn how. Use pain points, use cases, journey maps and more.
Kirk EnrightMar 23, 20222 min readHow To Create Winning Content From A Buyer Persona Or Ideal Customer ProfileBuyer personas are a simple, powerful way for content marketing teams to better understand, engage and impact their customers. But how do...