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Kirk Enright
Apr 26, 20232 min read
10 Great Uses For Buyer Personas (According To ChatGPT)
I asked ChatGPT to suggest 10 great uses for buyer personas. Here is the list: Creating targeted marketing campaigns: With buyer...
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Kirk Enright
Feb 16, 20237 min read
A few more examples of ChatGPT & Power Personas
A few dozen more tests later and ChatGPT is... interesting. Some good things. Some bad things. If there's an upside, I think it puts puts...
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Kirk Enright
Jan 19, 20233 min read
How to us ChatGPT with Power Personas
ChatGPT is getting a lot of buzz these days, but can it be used with behavioral segmentation & personalization prompts?
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Kirk Enright
Apr 25, 20221 min read
Introducing Empathy Maps
Use empathy maps? These are automatically generated as part of the normal buyer persona building process.
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Kirk Enright
Apr 25, 20221 min read
The Easiest Guide To Creating Buyer Personas, Ever
How to create buyer personas? Learn how. Use pain points, use cases, journey maps and more.
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Kirk Enright
Mar 23, 20222 min read
How To Create Winning Content From A Buyer Persona Or Ideal Customer Profile
Buyer personas are a simple, powerful way for content marketing teams to better understand, engage and impact their customers. But how do...
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