Looking for a way to get better content from ChatGPT, Claude, Gemini, etc.? Upload a Buyer Persona from Power Personas first.

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A simple framework for direct messaging for content marketers, sales managers, SDRs, BDRs, consultants and anyone else who DMs

AI adoption is already high, but fueled more by BYOAI than anything employer-provided.

CMO Copilot is now live. It's similar to Power Personas, in that it helps you generate customer profiles, but it's more focused...

"...combining AI with human expertise yields the best results."

I asked ChatGPT to suggest 10 great uses for buyer personas. Here is the list: Creating targeted marketing campaigns: With buyer...

What’s the difference between an Ideal Customer Profile (ICP) and a buyer persona? 👇 Three answers: 1. There is no difference. 2. ICPs...

Buyer personas are a simple, powerful way for sales, marketing, and design & development teams to better understand, engage and impact...

Buyer personas are a simple, powerful way for sales, marketing, and design & development teams to better understand, engage and impact...

Buyer personas are a simple, powerful way for sales, marketing, and design & development teams to better understand, engage and impact...

There are many types of buyer personas and ideal customer profiles. The one thing good ones all have in common is that they're built...